Thursday, February 10, 2011

Rational intellectual game game

 Keywords: Intellectual Property / rules of the game is to understand the rules
emotional appeal, or well versed in the rules of rational game, HW eight defenders Road might be able to intellectual property strategy for Chinese companies to bring enlightenment.
Us Why so much emphasis on intellectual property? because we do Shuaiguo wrestle, but also tasted the sweetness. Now, our company's intellectual property strategy can be described by four words: make mine, mine, mine, mine.
mm Han King Technology Co., Ltd., Liu Yingjian
Why so much emphasis on U.S. companies will patent? because they know the value and strength of the patent.
mm Vimicro Yang Xiaodong, chief technology officer at times of intellectual property rights
case, simply can not based on the results of winning or losing.
mm Beijing Huize Intellectual Property Agency Co., Ltd. Main Renchen Hao Ministry of Justice lawyers
. Coordination of Intellectual Property Management Division Director Ma Ye told reporters: The fire added to the smart oil interests. but in many people's eyes, is the pay to intellectual property to other companies. do not know it is a commercial war weapons, not to carefully examine the rules of the game field, just merely to escape. This is a hard mental and physical battle! intellectual property rules of the battlefield and more deep water, no less than the competition fierce battle of wits between the fight in the products. But why, many Chinese companies chose not to attach importance to intellectual property rights, that it had nothing to do with things?
years, and now the two sides are seeking reconciliation. identify core software V1.0 available, and in December that year license to Microsoft (China) Limited. But in May 2000, HW was found a boutique from the Taiwan sample online source to buy their products with strikingly similar . In the same year in August, also found Hanwang, Zhongshan celebrity Pocket PC produced a document that even the king of MR-160 software products are also suspected of using their own software copy copy, while the party is authorized to fine the company in Taiwan. < br> So, HW Masters twice the Computer Development Co., Ltd., Zhongshan, and distributors of Excellence Industrial Company Beijing Modern Plaza court, claims more than 1,000 cumulative cases of two million. Beijing Municipal Higher People's Court on October 19, 2000 and November 27 respectively, these two cases accepted, and began a prolonged litigation prelude.
2005 �� 2 4, the Beijing High People's Court of First Instance sentenced HW case. Unfortunately, this is not a final decision . the first trial, the defendant and the plaintiff refused to accept and continue to appeal hh
br> too expensive. very low price and then licensed to others, who will pay us royalties so high? with a cost not to compete, our competition too you? invested heavily in R & D, but after another two years of losses due to piracy. shall be infringing products have been eliminated by time. has brought about the Ying Liu Jian, said: Hao, China's judicial protection of copyright and patent protection for the strength of a clear distinction. Copyright is not the case, even a garbage article, completion of its creation to enjoy copyright, but copyright protection only protects the expression of l r, does not protect ideas themselves. the value of their own to determine the different level of protection different. .
patent applications, 60% of companies do not even have their own trademarks. and lack of awareness of property rights, to enterprises and industry will bring incalculable damage.
do not know to protect themselves. 0, and this year is 54. lawyers. The Kingship of the public relations department a total of only 3 people. sweetness. royalty revenue last year accounted for one third of the overall revenue Kingship! with this grasp, but we eventually caught Department of Education, Wujin District, Changzhou City, a subsidiary company. is the sweetness! . and new technologies was established. If they are not patented, then there are two risks: first, the products come out, others may be applying for the patent, but to tell its infringement; second, if others do the same thing, it is also no way to defend their rights by law. And so the market is the lack of uniqueness, the company becomes worthless. quality will directly affect the value of the company! Enterprise ranked fifth. They also continue to work on expanding its sphere of influence, including the United States, Japan, Europe, Korea and other markets or competitors are companies and regions of the country where a large number of international patent applications, the current international patent applications for almost 50. < br> But this house two years ago was successfully listed on NASDAQ in the U.S. chip design company, suffered the most embarrassing problems are on the intellectual property rights. in the listing day, Vimicro, Chairman Deng to accept the U.S. CNBC CNBC interview , suffered the first question is: Intellectual Property Office, the latest statistics show that 99% of the enterprises in China do not apply for patents, about 70% of China's technological innovation, 65% of the domestic invention patents and 80% of the new products from small and medium enterprises. Although large enterprises attach great importance to knowledge property rights, but the limited number of domestic large enterprises, the general awareness of intellectual property of SMEs is the embodiment of China's overall awareness of intellectual property rights.
Eighty companies have been applying to go abroad. Hanwang in R & D technology always mindful of foreign enterprises in this area around the set of barriers, but rarely encountered barriers to domestic enterprises set up intellectual property. ; I hope that countries have a little hard to grasp. such infringement on the sentencing, we must abide by the rules. Now you can not taste the bitterness you would not know rain comes. paper written by a bunch of patents
really see them laugh and cry, and then powerful lawyers can not help them.
However, this circle of intellectual property rights is not as simple as many people think, not just applied for a patent can sit back and relax .
Hanwang recently has the company violated two patents, the results of HW can not protect their interests. infringement had watched other people. pieces of the case: an old client took the decision to consult a lost, the other is just one of their products into the zipper, the spring, the other intact copy, but the court finally decided it is not infringing.
No sentence was wrong! requirements can sue the other party infringement. But the fact that this one claim, and no way to protect their interests. which other companies may not enter. strengthening the protective effect. To save money, please do not take into account the professional agency to do, have to write your own. down, only 3,000 to 5,000 yuan, a utility model patent is 1500 ~ 2000 yuan, the appearance of the patent is only 1,000 yuan.
knowledge and talents, but also write their own patent documents. to the later infringement, then come to us. that the patent they write really enough to create misunderstandings, how can I help? very large and complex. but if you really have a skill, it will be your business the most effective weapon in the war, compared to lower costs, advertising, improve service quality to be effective. In my opinion, it is like mine r l . ; for intellectual property rights, we should hh the application and firmly protect their own interests, is made of mines and minefields. make mine in addition to protecting rights and interests, but also to rival firms create barriers to implementation, it is necessary to study the situation and variety of new technologies. mine is the first form of technology that can be protected thinking, and then coordinate with relevant departments, written in the patent. cloth must be good, so other companies can not bypass. mine is around other companies have applied for a patent, to prevent the defendant. , how can I stand the report ah? people applied for the patent. Once this happens, we must adhere to fight! find out each other's flaws, must not give up halfway! production of a product is a violation. ; Yingjian told reporters.
applied for a patent, but it split into two in the United States patent application, which is not allowed. similar requirements and rules very much, so do not be afraid of the defendant companies, we must calmly find the information to their advantage. Ying Liu Jian, said: said: possible every day to see what those patents were endless and can only be guaranteed to see a large, avoid, or buy it out. The companies dare not underestimate the importance of it. Vimicro is a group of people employed as a strategy to specialize in intellectual property. and the patent may encounter barriers. intellectual property management will be conducted for a large number of competitors, tracking and analysis of the patent system, real-time grasp of the relevant dynamics, the patent analysis applied to the whole process of research and development. understanding of market competition, on the hot spots associated with the company's business occurred in the field of patent disputes or litigation tracking and simulation analysis, to analyze the threats and opportunities behind the litigation, before the actual exercise, always ready to deal with patent disputes. In Patent analysis of standards to find their own opportunities, combined with their own R & D results, the formation of a purpose, a system of the patent system. protection of intellectual property research and up, many companies can not afford even the cost of justice. It is learned that the current intellectual property infringement if the enterprise, even if the patent has been applied for a patent and effective, a lawyer in the early costs of prosecution and other programs about there are 5 million. The second phase of attorney fees is as high as 20 million to 30 million. All fees add up, normal cost of 50 million. Therefore, many companies may not be able to protect their interests went bankrupt. . On the winning or losing. ; coordinated management of the State Intellectual Property Office Lu Yi, deputy inspector, said: patents on many of our enterprises, the overall level of these patents is much higher than existing technology. This is a reasonable means of subsistence use of intellectual property. own capital resources to achieve their degree later to seize the opportunity to enter into a strong community as well. Second, foreign patents would also like to search. the world is now several million pieces of valid patents, but the application to China 100 million. simply collect the money to pay. deep water in this area, there are many rules of the game we must understand.
last year, Chen Hao to do the real estate industry who have their own intellectual property lawyer, or a hesitation. ; seems that my choice is wise. This industry is a sunrise industry continues to heat up. Work. of the market environment is not suitable for our development of such companies. understand the rules of the game. Lu Yi believes that the construction of the IP system, China is better than foreign backward. But awareness of intellectual property will not increase as the system is established naturally. education, training, including subtle influence. countries to intellectual property in 2007 as the Year for the Culture l r, it is hoped that more companies understand that intellectual property rights are not simply collect the money to pay. deep water in this area, there are Many rules of the game we must understand.
China in recent years in the United States
2006 invention patents in the United States the number of invention patents

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